Strategic Marketing (SBU Competition) Research Paper

Strategic Marketing (SBU Competition) - Research Paper ExampleAmong all the mentioned competitors of Star Hub SingNet is the largest mesh wait on provider in capital of Singapore with 372,000 bulky grade insignia users and 71,000 dial up customers (about SingTel, 2013). As SingNet is the biggest internet provider caller-up followed secondly by Star Hub and at third place stand M1 Net Ltd. The total long skirt subscribers of Star Hub are 329,000. The broad traffic circle user of the third largest company M1 Broad band is over 10,000 . ... The stock price also increased compared to the price of last day Revenue for the companies (as harmonise to available financial reports) 2012 18,825 Million 2011 18,071 Million 2010 16, 871 Million 2012 2,422 Million 2011 2,312 Million 2010 2, 238 Million 2012 1,076,812 2011 1,064,896 2010 979.2 Million node base 557,000 are the total broad band internet users for the company 442,300 are the total subscribers of the broad band internet servi ce provided by the company 173,900 are the total broad band internet subscribers for M1 Strengths Many of the strengths that are associated with the company includes The first ever company to launch its broad band operate in Singapore First broad band service provider to introduce supplementary surfboard Being the pioneer and the largest company to hold the stake, trust of people in the service provided Star Hub creation the second market leaders holds certain strengths as well including Fastest growing broad band internet service provider Provides the highest speed for surfing including the fastest speed internet for downloading and uploading in Singapore Provides unlimited surfing packages to make family time fun M1 as is the third largest leading broad band possess the following strengths Introducer of the latest technology Pioneer in providing the fastest downloading speed where even required with even in peak hours Connectivity choices are customized and available according to the need and requirement of the customers Faster and an easier behavior to access the international high bandwidth sites Competitive Advantage Pricing Bundles that are offered by SingNet is their competitive utility and the factors which helps them gaining the highest market